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The roots of COOLMAX® can be traced back to 1986, when DuPont™ textile engineers developed a completely new type of polyester yarn that successfully transferred heat and moisture away from the body. Following years of testing and development, COOLMAX® officially debuted in 1998 and quickly became a fixture in high performance outdoor and fitness apparel as a lightweight alternative to cotton and wool. Applied across a wide range of sectors, COOLMAX® continues to be at the forefront of breathable and moisture wicking technology, enabling users to experience maximum comfort and performance.
The key to the performance capabilities of COOLMAX® are found in its specially-engineered polyester fibres. Rather than being round like traditional fibres, COOLMAX® fibres are slightly oblong and are designed with grooves running lengthwise along the threads. These closely spaced channels create capillary action, that wicks moisture through the core and out to a wider area on the surface of the fabric where they can quickly evaporate. During warm weather this allows perspiration to evaporate fast, keeping your body dry and cool. This functionality is also applicable for cold weather base layers, where the breathability and fast-drying properties prevent the build up of excess body heat and moisture and its subsequent chilling effect. Lightweight, and durable and slightly stretchy, the fabric also dries 50% faster than cotton making it ideal for travel and everyday wear. For SS21 we utilize three variations or COOLMAX® enabled fabrics across a range of utilitarian styles.
Our versatile Studio Shirt features a utilitarian design and is crafted from a durable and extremely lightweight COOLMAX® cotton and polyester ripstop. With a straight hem it can be worn as a shirt or lightweight overshirt and is finished with three large patch pockets. Made in Canada.
A modern update of the iconic camp shirt, our Jasper Shirt is built with a COOLMAX® linen and polyester blend that retains the timeless look of linen and updates it with the performance capabilities of COOLMAX® technology. Genuine Mother of Pearl buttons are utilized at the placket and two patch chest pockets at the chest. Finishing the shirt is a spread collar and split side seams. Made in Canada.
Our Shop Pants are classic pleated trouser with a relaxed and slightly tapered fit. Made from lightweight COOLMAX® cotton and polyester twill that offers comfort and durability and a stylish drape. Slash hand pockets, large patch seat pockets with button closure and a concealed side seam double pocket at the right hip offers additional storage. Finished with a one wash treatment and snap button waistband tab adjusters for varied size preferences. Made in Canada.
The timeless work pant, updated for the modern day, our Service Pant is crafted this season with a durable and lightweight COOLMAX® cotton and polyester twill that retains the appearance of a classic work pant. With a contemporary regular fit they are tailored with a cropped length and slight taper towards the hem. Storage is offered with inset hand pockets and patch seat pockets. Made in Canada.
A warm weather staple, our Work Shorts are built with a comfortable COOLMAX® cotton and polyester twill. With a timeless regular fit throughout, they come finished with inset hand pockets, rear welt pockets and welt utility pocket at the right thigh. Made in Canada.
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Studio Shirt - COOLMAX® Ripstop Black
Studio Shirt - COOLMAX® Ripstop Khaki
Jasper Shirt - COOLMAX® Linen Navy
Jasper Shirt - COOLMAX® Linen Black
Jasper Shirt - COOLMAX® Linen Ivory
Shop Pants - COOLMAX® Cotton Twill Black
Shop Pants - COOLMAX® Cotton Twill Olive
Shop Pants - COOLMAX® Cotton Twill Khaki
Service Pants - COOLMAX® Cotton Twill Black
Service Pants - COOLMAX® Cotton Twill Navy
Service Pants - COOLMAX® Cotton Twill Olive
Work Shorts - COOLMAX® Cotton Twill Black
Work Shorts - COOLMAX® Cotton Twill Navy
Work Shorts - COOLMAX® Cotton Twill Olive